Car ManufacturerCarskensoProtonSales and Marketing RantsVWWriters

My New Proton brand versus VW Always By Your Side?

Ownership Experience – something intangible that makes or breaks a brand. If it’s rotten, it’s like cancer – starts off with a few unhappy customers whose number steadily build until you wake up one day and see shitty reviews about your brand everywhere. By then, the company would try to execute …

READ MORE →
Car ManufacturerCarskensoSales and Marketing RantsVWWriters

Ownership Experience – It’s not just the price tag you’re paying

If you’ve not read the article written by veteran motoring journalist Chris Wee about the lost art of selling a car, I implore you to do so HERE. Not only did Chris delivered his opinion in a manner that’s entertaining and easy to understand, he touched on a subject we’d all experienced …

READ MORE →
Car ManufacturerCarskensoSales and Marketing RantsVWWriters

Volkswagen – should you buy one now? Part II

As some of you may already know, I have a Volkswagen Golf 1.4 TSI. My experience with the Golf since 2011 when I first took it home has been marked with ups and downs but overall, I am satisfied with the vehicle. During the course of ownership, I had to change …

READ MORE →
Car ManufacturerCarsSales and Marketing RantsVW

Volkswagen – should you buy one now? Part I

Reputation is everything these days. It’s not something you can see or touch but it’s all powerful. Through it, you get stuffs like brand loyalty and trust, the very substance that makes the world go round. Reputation is pretty much like karma where you can swing either positively or negatively …

READ MORE →
Car ManufacturerCarsSales and Marketing RantsVW

Volkswagen Malaysia launched Mobility Guarantee Program

Couple of weeks ago, I made a remark that the 5-year Mobility Guarantee found in Volkswagen Group Malaysia’s proposition was a little off as it required the breakdown to occur 100km from the owner’s residence AND repairs to be estimated to be longer than 48 hours (you can read about …

READ MORE →
Car ManufacturerCarsMusingsVW

Volkswagen Malaysia Warranty Claim Process

. Of late, there has been so much controversy surrounding Volkswagen that it’s sometimes hard to separate the truth from fiction as each telling of a story gets so much added salt, one wonders if they haven’t died of hypertension and cardiac arrest. It gets so bad to the point …

READ MORE →
Car ManufacturerCarsVW

The VW dilemma, seen from the perspective of a VW owner

. Have you read the recent article by Yamin Vong about the VW dilemma? You can find it here (assuming CBT’s site is up):- . Caught between sea and rock . If you’re not interested in subjecting your eyes to additional stress, let me summarize for you what the Chief …

READ MORE →